Bestune, TV hit show partner up to advocate positive energy
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Representatives from automaker FAW-Bestune and hit TV show Keep Running 4 announce their cooperation in Changchun. [Photo provided to chinadaily.com.cn] |
Chinese carmaker FAW-Bestune -- based in Changchun, capital of Northeast China's Jilin province -- recently struck a deal with hit TV reality show Keep Running 4, to provide its Bestune T77 PRO cars for the show, according to local reports.
Officials said the show, which is popular with young people, advocates positive energy and a fighting spirit.
They said Bestune T77 PRO cars are designed for young people, whose goals echo the theme of the show.
Each episode of the show has celebrities who completing missions and competing against each other to win a race.
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A row of Bestune T77 PRO cars. [Photo provided to chinadaily.com.cn] |